Beauty Product Alert: R+Co — for Blondes…. or Not

Angela Ranieri

Hair Care for Blondes…. or Not

For Guys and Gals


By Anna Sui and Garren

Perils for Blondes

Believe it or not, I’m not a natural blonde. My hair is not naturally straight either. Between highlight and keratin treatment visits, I put my hair through a lot, and I know I’m not alone. I find myself in need of shampoo that does not contain sodium lauryl sulphate, but that can also clean my hair well to avoid product build up.

I’m always on the hunt for conditioners that hydrate my hair without weighing it down. Combine that with a personal preference to avoid chemicals in my daily beauty products whenever I can, (let’s face it, I use enough chemicals at the salon, so let’s balance this out,) my search usually leads to products I kind of like, but don’t really get attached to.

Until I discovered ‘R+Co’.



I made this discovery at the apothecary on Saks Fifth Avenue, at Brookfield Place. I was intrigued by the packaging. It’s sleek, white, bright, and with images that convey the title of the product. For example, the dry shampoo called “Death Valley,” has a picture of a desert on the sleek-shaped aerosol spray.

I asked an associate about the product and was told that every one is formulated without sulphates. Instantly, I took some to try at home. As awesome as it is to be free of the sulphates, R+Co takes it up a notch, as the formulation is also free of parabens, mineral oil and petrolatum. They are vegetarian, do not test on animals, and after all of that, are color safe.
No surprise here, they had me at, “sulphate free”.

Three Genii

There are three hair care geniuses that are the face of R+Co:

Howard McLaren, formerly creative lead in the worlds of Bumble & Bumble and Toni & Guy and co-owner of Los Angeles “Whitehouse” with Amanda Wall.

Garren, who in the fiercely competitive hair world, is just known as “Garren”, has worked with fashion elite, including Patrick Demarchelier and Steven Meister, with his work all over the pages of Vogue.

Thom Priano, known as one of the world’s best in men’s grooming.

This powerhouse trio have tapped into a demographic that had not been touched amongst the seemingly thousands of hair care products available in the market.


So how does it work?

Death Valley Dry Shampoo

Death Valley Dry Shampoo may be the best smelling dry shampoo I’ve ever experienced. It’s not sticky and gave my hair great volume. Did I mention the smell? It’s sophisticated and chic, and this bottle lives in my gym bag. Vitamin E strengthens the hair, Silica removes and absorbs excess oil and Pro-Vitamin B5 builds volume. ($29 for 6.3oz.)


Gemstone Color Conditioner

Gemstone Color Conditioner is as hydrating as you can get. The true test for me is how the comb goes through my hair while my hair is wet. They far exceeded the comb-test. Rice Extract smoothes the hair and adds shine while Golden Root extract protects the hair. ($25 for 8.5oz.)

Oblivion Clarifying Shampoo gets the product out. Styling products cause residue to build up and can make hair dull and color fade faster than it should. Since I rotated Oblivion into my regimen, my hair is more shiny, has more movement, and my highlights seem to stay warmer a bit longer than the norm. Coconut Oil, helps to strengthen the hair while Witch Hazel and Tea Tree oil purify and help remove product buildup. ($24 for 6oz.)


Sunset Boulevard Conditioner

Sunset Boulevard Conditioner for blondes did not disappoint. This Conditioner helps keep my blonde brighter and for longer. Its also recommended for gray hair. Comfrey Extract from Russia softens the hair, while Aloe Leaf Extract seals moisture and smooths the hair. Aloe Leaf Extract is sourced from Japan; it seals in moisture and smoothes the cuticle. ($24 for 8.5oz.)


This line is a must to incorporate into your home regimen.



Check out to shop and for more information on this amazing product line.



Author’s Biography
Angela Ranieri joins us as Contributing Editor with an extensive background in Fashion, Beauty and Digital Media. She has worked with PRADA USA Corp., Jurlique, Amore Pacific and the New York Daily News in management capacities including Marketing, Client Relations, Employee Relations and Training Management. She has authored and published the column, “Ask Angela,” featured on the Amore Pacific USA website. Her beauty advice has been featured in Shape and Fitness Magazines and CBS News.

She is a graduate of Syracuse University with a Bachelor of Science in Communications and Writing. Angela also has an MBA in Marketing and Entrepreneurship from Northeastern University. While at Northeastern, her Market Research on the Electric Car was published for University use.

Angela is currently creator of Circuit Cosmetics, a Brand Ambassador for luxury beauty line, Patchology, an On Air Guest for QVC and blogger for

In her spare time you can find Angela running, spinning, practicing yoga or getting beautified. She resides on the Upper West Side of Manhattan with her Husband, Son, and Chihuahuas.

About Angela Ranieri

Contributing Author on AlphaLuxe web magazine. View all posts by Angela Ranieri →

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