Hublot revisits neon: Time to glow
“Beautiful things never go out of fashion. Neither do artistic crafts or expertise. Hublot fuses these together in a bright collection for everyday wear. An ancestral art and a rebellious spirit are given a pop makeover.” – Ricardo Guadalupe, CEO Hublot
The Hublot Big Bang collection is nearly 17 years old and remains an icon of the art of fusion. It was created with disruptive design codes and has introduced exclusive designs. The Big Bang Sugar Skull Fluo, trending with neon confidence, glows with fluorescent accents. There are four luminous guipure lace variants to adorn the wrist and brighten your day.
Certainly for the glamourous and not for wallflowers, they dress the finest St Gallen embroidery in bright, bold colours. Cobalt Blue, Sunflower, Hot Pink and Malachite Green are the four shades available and ‘hot to trot’.
Hublot has used lace or broderie before in the Big Bang watch collection and the Big Bang Broderie Sugar Skull Fluo revisits traditional materials with a modern spin; collaborating with Bischoff embroidery from St Gallen. This fabric firm is famed across the globe and revered within the world of fashion.
True to the Art of Fusion, Hublot recruited the magicians of Swiss embroidery: Bischoff. At its workshops in St Gallen, near Zurich, Bischoff’s master artisans created specially commissioned fluorescent embroidery on silk organza, delicately embroidered with floral arabesque motifs and subtly revealing the ‘skull’ design that will glow on the dial.
Eye-catching fluorescent lace contrasts against the black ceramic case; as that is the Hublot house colour. Its 41 mm case contains a black dial with ‘skull’ motif embroidery in neon shades. The case bezels are polished black-plated and gem-set:
343.CP.6590.NR.1233 – HOT PINK – set with 36 pink sapphires
343.CY.6590.NR.1211 – SUNFLOWER – set with 36 yellow sapphires
343.CL.6590.NR.1201 – COBALT BLUE – set with 36 blue sapphires
343.CG.6590.NR.1222 – MALACHITE GREEN – set with 36 tsavorites
The dials are carbon fibre and black silk on an upper layer with embroidery in pink (set with 12 pink sapphires), yellow (set with 12 yellow sapphires), blue (set with 12 blue sapphires) or green (set with 12 tsavorites).
The watches are driven by a mechanical automatic winding movement with a 42 hour power reserve.
The black rubber straps are adorned with pink, yellow, blue or green embroidery on silk satin, with black-plated stainless steel folding buckles.
Each of the four colours are available as limited editions of 100 pieces.
Like the LBD (little black dress), the Hublot Big Bang Broderie Sugar Skull Fluo is a must-have accessory and bit of fun to add cheerful energy to “your day, your week, even your year”….. 🙂
At around $16,000 a pop, you could even get the full set to suit all moods; I suspect that is the ulterior plan at Hublot.
Author’s Biography: Melvyn Teillol-Foo (MTF)
Dr Melvyn Teillol-Foo is a contributor on AlphaLuxe web-zine.
He is also a moderator on PuristSPro.com horology discussion fora. He blends his scientific medical objectivity from the pharmaceutical industry with purist passion, in his musings about watches, travel, wine, food and other epicurean delights.
His travelog ‘Lazing’ and feasting ‘Grazing’ series of articles have now passed into “mythic legend” on the original ‘ThePuristS.com’ website. Those were the halcyon days when he was “rich and famous” that he remembers with bittersweet fondness.
Dr Teillol-Foo is a quoted enthusiast on the watch industry, appearing in feature articles and interviews by Wall Street Journal, International Herald Tribune, Sunday Times (London), Chronos (Japan), Citizen Hedonist (France) and other publications. He has authored articles for magazines like International Watch (iW) – both U.S. & Chinese editions, ICON (Singapore), August Man (Singapore), Comfort (China) and The Watch (Hong Kong).