You shot your arrow,
Through my restless, shaking heart
Valentine’s Day is especially cherished by Chopard. With the heart as its emblem, Chopard has expressed declarations of amour through its jewellery creations.
Caroline Scheufele’s attachment to the heart is deep: “If I were to associate Chopard with an object, it would be a Big Heart, because there is a family behind it.”
The theme of Family is the guiding principle behind this Swiss company founded by the Chopard family in 1860 and run by the Scheufele family since 1963. Siblings, Caroline and Karl-Friedrich, now serve as Co-Presidents. Chopard offers a plethora of options for Valentine’s Day, especially paying attention to the heart.
We start with the Happy Hearts, which are slim, rose or white gold jewellery models with large hearts, either cut-out or encrusted with brightly coloured stones, along with tiny hearts encapsulating moving diamonds. The pliable flow of the jewellery, together with the dancing diamonds, forge an exquisitely feminine jewellery line emanating an aura of chic elegance. Its all about the Hearts.
The collection is a set of sautoir necklace, pendant ($2,410), earrings ($3,090), bracelet ($2,870), bangles ($2,760) and rings. The new variation in 18-carat rose gold is set with delicately powder pink hearts for an additional shade in the colourful range already available.
This allows the “stacking game”, amply demonstrated by Caroline Scheufele, combining colours to suit any mood, these tokens of gratitude are intended for women who are deeply admired.
Come on, chaps! get with the programme…..
One step beyond for the declaration of love is the scintillating dance of moving diamonds. These swirling chips of cosmic dust are enthralling reminders of the whirl of emotions and the lightness of hearts beating as one.
Crafted in 18-carat white or rose gold, polished or set with diamonds, the Happy Diamonds Icons collection offers a selection of rings, bracelets, pendants and earrings featuring three moving diamonds (from $2,650). Ladies can wear these jewellery creations singly or stacked as your mood takes you.
Chopard has covered all bases here for a fiancée or a long-cherished wife, as well as a daughter, sister or friend; the hearts in the Happy Diamonds collection are the perfect gift for the next level in your strength of feelings.
For those whose love and credit cards know no bounds, Chopard has created the perfect snare from its High Jewellery ateliers; a radiant 10.4-carat heart-shaped rubellite. Replete with the characteristic colour nuances from bright pink to purple, the exceptional colour of rubellite has earned its reputation as a symbol of passion and voluptuousness.
This not-so-little heart is set on a ring with a matching circle of pink diamonds, and surrounded by elegant marquise-shape and brilliant-cut diamonds (price upon request)
What better proof of ‘the fire of enduring passion’ could there be?.
On the brink of a 25th Anniversary, the Happy Sport watch continues its heritage of simplicity and a penchant for fantasy. In keeping with the trend for interchangeability and personalisation, the new version gives women the option of changing their own strap at home whenever they feel like it. The go-to essential colours – Black and white – are the two strap colours delivered with the watch. Each season, Chopard unveils new evanescent colours in tune with the times.
With a choice of either steel or two-tone pink gold and steel case measuring 36 mm in diameter or 30 mm for the daintier wrist, the rubber strap reminds us that mixing and matching materials are the very heart of the happy identity in Happy Sport (from $5,090).
Last but not least, the gentleman is served on Valentine’s Day with the new L.U.C XP. As the name implies this is the extra-plat or extra flat model with the finest ultra-thin self-winding movement – Calibre 96.43-L with tungsten micro-rotor and double-barrel Twin® technology, entirely developed and crafted in the workshops of Chopard Manufacture in Fleurier.
Elegantly turned out with a steel case, a silver-toned vertical satin-brushed dial with wide blued numerals, a blue cashmere strap: the new L.U.X XP ($8,470) is the gift chosen by Chopard to satisfy men known for their casual elegance.
Truth be told, Ladies, the watch looks perfectly at home on a female wrist too….
Accessories are not an after-thought in the world of Chopard.
For women, Chopard offers a collection of leather goods made from the highest quality calfskin. Two shoulder bags complement the aesthetic codes of the jewellery lines and extend their macrocosm.
Men are not overlooked, with an elegant red-stitched anthracite grey leather wallet.
On Valentine’s Day all around the world, there’ll be singing: “I got a feeling that tonight’s gonna be a good night….
Author’s Biography: Melvyn Teillol-Foo (MTF)
Dr Melvyn Teillol-Foo is a contributor on AlphaLuxe web-zine.
He was also CEO of PuristSPro.com horology discussion fora. He blends his scientific medical objectivity from the pharmaceutical industry with purist passion, in his musings about watches, travel, wine, food and other epicurean delights.
His travelogue ‘Lazing’ and feasting ‘Grazing’ series of articles have now passed into “mythic legend” on the original ‘ThePuristS.com’ website. Those were the halcyon days when he was “rich and famous” that he remembers with bittersweet fondness.
Dr Teillol-Foo is a quoted enthusiast on the watch industry, appearing in feature articles and interviews by Wall Street Journal, International Herald Tribune, Sunday Times (London), Chronos (Japan), Citizen Hedonist (France) and other publications. He has authored articles for magazines like International Watch (iW) – both U.S. & Chinese editions, ICON (Singapore), August Man (Singapore), Comfort (China) and The Watch (Hong Kong).